The redesigned order form for user store items is now live! Really glad this one is finally out as our old design was dated and struggling to scale with all the permutations. More features coming soon. Benefit icons by Gustavo Zambelli.
The Product Design team at Sticker Mule is dispersed across timezones, continents, and projects. We work in soft silos: designers are predominant contributors to focus areas but others may jump in when the primary contributor is at capacity. To manage this, I established master files where we document design language and behavior per given focus.
The first iteration of master files I created is around a year old. The mistakes I made there gave me some key insight on keeping it manageable in this second iteration. We have at least 1.5-2 focus areas per designer so to make it manageable and keep a common thread designers now create and maintain master files for their given focus(es).
Got to work on some concepts for a new home page after the dashboard designs. Not sure if they'll make it to production yet but something to give us a moodboard to build from at the least.
Updated designs to improve the thumbnails, information architecture, and flexibility of our marketplace of user stores. Looking forward to seeing them live.
This ended up in development hell for a while but it's out now. Joint effort with Susana Gonzalez.
We've updated our artwork upload UX to be far more flexible in preparation for more advanced options coming to existing products plus some new ones on the way 👀
Paired up with Nicolás Higa to make this the best it can be.
With 7 designers on the Product Team now and all of us working asynchronously I had to figure out something to keep everybody up-to-date with the rapid pace we work at. If devs can have changelogs why can't designers? That was my thought at least.
The changelog has been up for a while now and it's really helped the team keep tabs on efforts and have a common reference point.
Some unused screens for a more robust onboarding for our social media side project
With 2 new people on the team our files were getting pretty messy to navigate without context. I took some time to lay out a structure for both the files and the projects they're in so designers, devs, and stakeholders can easily find everything they need.
I went into this wanting to avoid constant thumbnail management and make everything clear at a glance. I spoke with contributors of each discipline to check the hypothesis and it confirmed my thoughts.
Editor's note: This has been live for a few years now and it's still working like a charm. The file structure has fared better than the project structure which is becoming more reliant on search given our breadth of tasks.
Since I started we've been building out a suite of free creative tools that are simple and intuitive. Today we launched a hub page for new and existing customers to discover them and start leveling up their workflows.
Just a small snippet of an upcoming Clearbit integration into scheduled events. Neat and spooky at the same time since it gives valuable info before a meeting but also feels like big brother.
The redesigned help center for Calendly is out now. I continued the illustration style for onboarding so people can easily recognize metaphors they've seen already and new ones for the more cryptic concepts.
I coordinated a lot with the Support team to show the most important info upfront without making it intimidating to find what customers are looking for.
I'm excited to say the new Event Types page is live 🎉! This was probably our biggest effort to date and the first one where we integrated research and testing top-to-bottom. It took years of myself and others campaigning but we managed to pull it off and the company is stronger for it.
This turned out to be a beautifully textbook design cycle. Many times it's rare to go through all the proper stages from needfinding to user testing before and after release but we managed it here and the result was incredible.
Over the course of this I was able to define our userbase into 3 major archetypes (with some subtypes) that have already started transforming how we discuss efforts. Speaking with the same users again after release was such a validating experience when they expressed how much it was improving their workflows already.
Editors note: The core of this design is still in use as of Sep 2025. That's a huge impact and fills me with pride for the work I did.